Top Features of QSR Customer Lifecycle Management Tool
Customer SVOC
Your data in one place. Usable anywhere.
We bring in data from all your billing, loyalty and engagement systems to create a usable single-view of your customer. The SOLUS SVOC consists of a shareable set of dozens of variables that can be fed back into your systems for use cases beyond SOLUS.
Customer Insight and Analytics
Know your customer
Segmentation Schemes, New vs. Existing Customer metrics, Repeat and Retention metrics, Glue number and inter-purchase cycle. Customer story-boards that tell you all you need for your CRM strategy.
Recommenders and Personalization systems
The next-best Product for customer
Menu item and category recommendations delivered thorough a number of usable stories – Cross Sell, Reorder, Exploration, Trending and many more.
Propensity Scores
Select the right list to Target
Propensity to buy in the next 7/15 or 30 days. Propensity to buy a specific menu category. Propensity to churn.
Smart Campaigns
Better Conversion, Yield and ROI from campaigns
Lifecycle Triggers and GTM (Go-to-market) campaigns with auto-prioritization and optimization. Cool off and governance across channels. Configurable response attribution. Any response and “hard” response – did responders buy a specific menu category? Fine-tuned Incrementality tracking.
Product and Store Insight
How do your customers interact with your products and stores
Product level Customer analytics spanning Associations, Repeat, Entry point, single vs. multi-category customer behaviour. What sells in-outlet vs. on-App. Outlet level tracking of Customer KPIs such as Repeat, Retention, Winback, Frequency and more.
Omni-Use cases
Push Messaging, App, Web, In-Store, Out-calling…
Use recommendations and personalization outputs in push messages (any channel), App, Web or even in digital menu boards or any in-outlet systems.
A Few Of Our Clients
E-301, 3rd Floor, Lotus Corporate Park, Off Western Express Highway, Jay Coach Area, Laxmi Nagar, Goregaon (E), Mumbai – 400063.
slath@solus.ai